Whistle Group PR Platform Executive
A perfect career kick-off for an aspiring PR & Social Media Exec

The role

About the Role

Whistle’s Platform Executive is a new full-time role, ideal for someone aspiring to build a career in Public Relations and Social Media. By taking care of a variety of specialist industry software tools, you will become conversant with all of the foundational workflows in the communications industry, from developing press lists, issuing press releases, helping to pitch journalists to managing monthly reporting on social media engagement for clients to the movement of digital audiences onto client websites and apps.

This is a role that will suit a digital native with skills in using SaaS tools and a curiosity to maximise the digitisation of communications workflows. To support our PR and digital teams, you will be precise and committed to ensuring our content output on behalf of our clients is accurate, approved and timely.

You will also have an interest in data and how to present audience, coverage and engagement information back to clients in a way that cuts through jargon and helps inform those without expert knowledge. A full job description will be provided to applicants.

 

About You

This role will suit a grad who has studied media, communications, journalism or PR and is looking for their first or second job en route to progressing in the industry.

By managing our platforms and overseeing our output as well as our reporting back to clients, your knowledge and insight will grow based on exposure to all aspects of our processes across PR and social media. We consider 12-18 months in this role as a foundation for a move into an active account executive role and will provide a very strong understanding of the building blocks of digital PR and communications.

While we expect no prior experience, you will need to come armed with the right disposition to fulfil this brief. This is a role that will suit a digital native with skills in using SaaS tools and a curiosity to maximise the digitisation of communications workflows. To support our PR and digital teams, you will be precise and also committed to ensuring our content output on behalf of our clients is accurate, approved and timely.

You will also have an interest in data and how to present audience, coverage and engagement information back to clients in a way that cuts through jargon and helps to inform those without expert knowledge.

 

How Do We Work?

This is an office-based or hybrid role dependent on your preference. You must be able to attend the office in central Oxford (at your own cost) a minimum of one day per week on Wednesdays (more often to start in order for onboarding purposes); on other days, you are welcome to work from the office, or home, but remote workers must be able to work in a quiet location with suitable wifi provision and be online and available during office hours (9am – 5pm).

 

Benefits

Smart, modern offices in the heart of Oxford

Subsidised gym membership

Supplied Mac hardware

Starting salary of £21,000

Company Pension Scheme

23 days of paid holiday per year

Three salary sacrifice schemes

 

The Responsibilities

What Will I Be Doing?

Media Relations

Ownership of the company’s Cision platform, including:-

  1. Developing press lists for client press releases
  2. Setting up and overseeing press release sends to support the PR team
  3. Managing keyword alerts for media coverage reporting
  4. Capturing Cision keyword analytics and preparing client monthly reports and adding to client dashboards

Ownership of the company’s Prezly platform, including:-

  1. Curation of agency press relationships, journalist contact information and story tracking
  2. Posting and distribution of client newsletters
  3. Management of client newsrooms

Ownership of the company’s Coverage Book platform, including:-

  1. Creating and maintaining client coverage books
  2. Creating Google Alerts and combining with Cision reporting to capture all agency-generated press and social media coverage
  3. Adding coverage books to client reporting dashboards

Ownership of UTM Tracking, including:-

  1. Generating simple reports on all referred media from earned and shared media to client websites on a monthly basis
  2. Adding UTM reporting to client reporting dashboards

Social Media

  1. Generating client Hootsuite month-end social media reports
  2. Adding reports to client reporting dashboards

Client Servicing

  1. Providing short RAG report to the Board on client servicing levels

 

 

 

 

Apply
If you would like to apply for this letter please send your CV and covering letter below.